JamboJon Newsletter
Build a Brand That Lasts
Lay the foundation for your company’s best marketing campaigns: Nail your branding.
Time to back the cars out of the garage, friends, and clear the months of empty Amazon boxes off the toolbench. Charge that power drill and slide the screwdriver out of the drawer. With school in the rearview mirror, it’s time to start your summer projects with this special edition of JamboJon’s newsletter, The Compass. Our theme, “Summer Building Projects” encourages business leaders and entrepreneurs to build your brand intentionally. Our Feature Article, a ”Step-by-Step Brand Build” reads easier than an IKEA instruction manual (and you won’t have any leftover pieces at the end)!
Every good build begins with some satisfying demolition. Join us as we blow up some of the myths about branding. In our article, “Four Branding Myths Busted! The Best Quotes About Branding To Get Back on Track,” we take a data-driven approach. We take four well-circulated branding statements and hold them to the flame. What stacks up as truth and what fizzles away on the work bench? The truth is in the numbers. Come and see what it says about building your brand.
We know you’ve prepped the blueprints for your summer to-do list. While your foreman has the calendar out, be sure to block out time for the first JamboJon DIY Weekend Warrior Workshop on June 19 and 26-27 in Park City, UT. The orientation will equip you with an assortment of tools to help you create conversion-worthy copywriting and branding on June 19. The following week, the two-day, hands-on workshop will walk you through each construction phase of a functional, beautiful website (at only a fraction of the cost of a custom build). We’ll have all the professionals on site, ready to pitch in with the work.
Speaking of builders, come and tour the website of one of the best in Utah, dbURBAN. Their approach to building luxury, lifestyle-living apartments is inspiring. Come and see the difference that can happen when you find the correct brand voice and amp up the attitude on an awe-inspiring site.
Finally, a special nod to all the dads and father figures out there! Happy Father’s Day!
Join our JamboJon team as we take endless trips to the home improvement store to really move our branding forward.
Warmly,
Sarah Johnson, Co-owner of JamboJon
A Step-by-Step Brand Build Guide
Lay Your Marketing Foundation With This Step-by-Step Brand Build Guide
Summer’s here, and you know what that means – it’s time for backyard projects! I can smell the sawdust already. What’s on your list? Are you putting up a new deck, fixing that leaning fence, or finally building the shed you’ve talked about since last July? All worthy goals. The JamboJon team is here on site to help with one of the most important summer projects on your plate: your brand build.
For an advanced entrepreneur or small business owner, building a brand works a lot like your backyard construction project. You can’t just slap together a couple of boards and hope it stands through a thunderstorm. You need blueprints. A pocket full of nails and screws. Some power tools. And most of all, you need a plan.
Strap on that tool belt. Let’s walk through five areas of brand building that need to be indestructible.
The Best Quotes About Branding and the Myths
Branding. Toss this buzzword around and you’ll flood your basement with all kinds of advice. Everyone says it’s important, but not everyone really knows what it means. So, where do you begin? Pause for a minute. Let’s take a closer look at some of the most common statements about branding. We’ll sort through, keep the good and toss the bad. Better yet, let’s put them to the test. In the early 2000s, the Discovery Channel aired a popular show called MythBusters.…
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June 2025 Marketing Events
- Women's Mastermind- June 11th & 25th | 9:00 am - 10:00 am
- Weekend Warrior Website Workshop- June 19th, 26th - 27th
- Utah Marketer’s Group- June 25th | 10:30 am - 1:00 pm
- ConnectShare- June 26th | 8:30 am - 11:00 am
dbURBAN Case Study
dbURBAN aims to solve Utah’s housing crisis by constructing beautiful, apartment communities across the state. But affordable living options should give you more than 4 bare walls using the cheapest materials. They offer luxury, location, lifestyle, and thoughtful city-involved planning that transforms neighborhoods. They don’t just build buildings. They challenge outdated rental stereotypes.
Weekend Website Warrior
Workshop
JamboJon is so excited to announce our very first Weekend Website Warrior Workshop! You deserve a website that works – without the sky-high price tag or the tech overwhelm. On June 19, 26-27, 2025, you can experience the perks of a 2.5-day, in-person DIY website workshop. It isn’t just a tutorial. It’s a roll-up-your-sleeves, boots-on-the-ground seminar where you’ll build a real, working website that looks professional and does the job right.
Learn more about the workshop here!
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