Compass
Make Holiday Memories for Your Customers With Five Senses Marketing
Initiate a breathtaking customer experience with an immersive holiday environment. The trick? Pay attention to all five senses. During “the most wonderful time of the year,” people crave more than just transactions; they want to make memories with their loved ones. How can you, as a business owner, make holiday interactions with your brand not…
Read MoreGoogle Domain Migration to Squarespace
As a client with a Google Domain, you should be aware that all Google domains have now officially migrated to Squarespace. This transition occurred gradually over the last year, and you should have received an email confirmation sent to the address associated with your Google Domain. Now that the migration has been completed, you can…
Read MoreA Feast of Flavors: Archetypes Determine Brand Personality and Brand Voice
Every brand has its flavor. What’s yours? Over the years, at your Thanksgiving feast, each family member has developed a specialty. You know Sam will be standing at the smoker, infusing that luscious turkey with just a hint of hickory. You’ve never tasted anything that compares to Nick’s homemade cornbread stuffing and buttery rolls. Each…
Read MoreAre You in the Dark? Marketing Tips for the Holidays
It’s scary to think the holidays are just around the corner. Let’s help you prepare now so that you can build anticipation for your big holiday reveals. As we enter the final stretch of the year, please pull out that massive cauldron filled with tasty treats. By all means, do it! Carve a pumpkin or…
Read MoreConquer the Fear of Missing Out in Marketing
Fear. It’s the shadow that follows you in entrepreneurship. You don’t like to talk about it. As a seasoned business owner, you’ve walked the path and weathered storms, but every new venture brings that familiar twist in your gut. If you’re honest with yourself, there are some aspects of your job that stir up anxieties…
Read MoreMastering Application Programming Interface (API) Integration
API integrations allow extra tools and customized services to be connected to your website. Have you ever purchased an expansion pack for one of your favorite games? This additional content breathes new life into the game, offers fresh challenges, new strategies, loveable characters, unlikely scenarios, and variety to keep the game engaging and exciting over…
Read MoreShoot Down the Myths Surrounding National Self-Improvement Month
Look, you don’t need another self improvement guru chattering about what you need to change in your life. The top five experts already pocket a ga-jillion dollars annually on five-minute life hacks that improve your daily routine. Those have their place, for sure. But in this article, we’re going to aim our paintball guns and…
Read MoreContinuous Professional Development Will Help You “Rise Up”
When I was a little girl, every September, my parents dragged us out of bed to go to the “Autumn Aloft” hot air balloon festival in Park City, UT. With jackets zipped over the jammies, we nibbled our pop tarts and drove up the canyon. See, our trip wasn’t just about seeing hot air balloons…
Read MoreRiding the Waves of Responsive Web Design
In summertime, you’ll find the JamboJon team hauling our toys to a sandy beach and riding the waves back to the shore. Let’s look at the currents we’re riding in web development and evaluate whether or not they’re taking us to the right destination. When you hire someone to create a website, traditionally that developer…
Read MoreIs Competitiveness Good?
Four lessons entrepreneurs can learn from well-known Olympians. In July and August, the sports world will come together in Paris, France for the 2024 Summer Olympics. Athletes from around the globe will bring honor to their countries’ names as they compete in the highest level of competition. Many come from humble backgrounds. Unlikely success stories.…
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