About this Program
Sarah Johnson, Co-Founder of JamboJon teaches how to build a marketing strategy with the help of AI. Class was originally taught to a group of alumni from Goldman Sach's 10,000 Small Business at Silicone Slopes, in Lehi, Utah.
Question Prompts
Prompt #1 - 20 Questions
“I run a business with a {physical store/digital presence} located in {X} and I sell {Y}. Based on that information, ask me 20 questions about my business that will help to build a well-rounded marketing campaign.”
Prompt #2 - Answer 20 Questions
“To the best of your ability, answer these twenty questions.”
Prompt #3 - Develop Marketing Plan
“Now please develop a marketing plan based on the information I provided above.”
Prompt #4 - Customer Avatar
“Based on the answers to the questions, create a customer persona avatar based on this demographic.”
Prompt #5 - 12 Month Calendar
“Based on the marketing plan above, please make a 12-month marketing calendar. Include a monthly theme, four blog post article titles with a keyword for each. Incorporate holidays and monthly special promotions.”
Prompt #6 - Write the Blog Posts
“Write a 400 word blog post for the {article title} with the focused keyword {insert keyword.} Please include the keyword in the title, subtitle and in the paragraph copy.”
Prompt #7 - Chat GPT-4 image prompt example
“Create a {ADJECTIVE} image about {ARTICLE TITLE} The image should include {ICONS/PHOTOS/PLACES/PEOPLE} representing {KEY OBJECTS/ VALUES FROM YOUR BRAND}. Use a {ADJECTIVE} design style with {COLORS} colors.
