Imagine standing at the top of a sun-drenched sand dune, sandboard in hand, ready to take on the exhilarating challenge of carving a path down the grainy terrain. While most people prefer snowboarding, you’re a warm-weather person, and it suits you perfectly. You’re an innovator! In business, you often take the less common approach and provide a fresh perspective on processes that have been the same for years. Just as sandboarding flips the script on traditional snow sports, ServHome reimagines the way employers think about employee rewards.

The cost of employee turnover is staggering, and the need for innovative solutions has never been greater. Traditional benefits like retirement accounts take decades to yield results, leaving employees feeling disconnected from their value. As a startup, ServHome wanted to increase exposure to this common problem and explain HOW to solve it. They needed a platform that could clearly articulate their message and capture the attention of employers willing to try this new approach. They needed a marketing strategy – and fast!